我是这样做的:

UITextView2.h

#import <UIKit/UIKit.h>

@interface UITextView2 : UITextView <UITextViewDelegate> {
 NSString *placeholder;
 UIColor *placeholderColor;
}

@property(nonatomic, retain) NSString *placeholder;
@property(nonatomic, retain) UIColor *placeholderColor;

-(void)textChanged:(NSNotification*)notif;

@end

UITextView2.m

@implementation UITextView2

@synthesize placeholder, placeholderColor;

- (id)initWithFrame:(CGRect)frame {
    if (self = [super initWithFrame:frame]) {
        [self setPlaceholder:@""];
        [self setPlaceholderColor:[UIColor lightGrayColor]];
        [[NSNotificationCenter defaultCenter] addObserver:self selector:@selector(textChanged:) name:UITextViewTextDidChangeNotification object:nil];
    }
    return self;
}

-(void)textChanged:(NSNotification*)notif {
    if ([[self placeholder] length]==0)
        return;
    if ([[self text] length]==0) {
        [[self viewWithTag:999] setAlpha:1];
    } else {
        [[self viewWithTag:999] setAlpha:0];
    }

}

- (void)drawRect:(CGRect)rect {
    if ([[self placeholder] length]>0) {
        UILabel *l = [[UILabel alloc] initWithFrame:CGRectMake(8, 8, 0, 0)];
        [l setFont:self.font];
        [l setTextColor:self.placeholderColor];
        [l setText:self.placeholder];
        [l setAlpha:0];
        [l setTag:999];
        [self addSubview:l];
        [l sizeToFit];
        [self sendSubviewToBack:l];
        [l release];
    }
    if ([[self text] length]==0 && [[self placeholder] length]>0) {
        [[self viewWithTag:999] setAlpha:1];
    }
    [super drawRect:rect];
}

- (void)dealloc {
    [[NSNotificationCenter defaultCenter] removeObserver:self];
    [super dealloc];
}


@end

我建议使用pod 'UITextView+Placeholder'

pod 'UITextView+Placeholder'

在代码中

#import "UITextView+Placeholder.h"

////    

UITextView *textView = [[UITextView alloc] init];
textView.placeholder = @"How are you?";
textView.placeholderColor = [UIColor lightGrayColor];

你能做的是在文本属性中设置文本视图的初始值，并将textColor更改为[UIColor grayColor]或类似的东西。然后，每当文本视图变为可编辑时，清除文本并显示游标，如果文本字段再次为空，则将占位符文本放回。根据需要将颜色更改为[UIColor blackColor]。

它与UITextField中的占位符功能不完全相同，但很接近。

简单地创建UITextView的@IBDesignable子类:

@IBDesignable class AttributedTextView: UITextView {

    private let placeholderLabel = UILabel()

    @IBInspectable var placeholder: String = "" {

        didSet {

            setupPlaceholderLabelIfNeeded()
            textViewDidChange()
        }
    }

    override var text: String! {

        didSet {
            textViewDidChange()
        }
    }

    //MARK: - Initialization

    override func awakeFromNib() {
        super.awakeFromNib()

        setupPlaceholderLabelIfNeeded()
        NotificationCenter.default.addObserver(self, selector: #selector(textViewDidChange), name: .UITextViewTextDidChange, object: nil)
    }

    //MARK: - Deinitialization

    deinit {
        NotificationCenter.default.removeObserver(self)
    }

    //MARK: - Internal

    func textViewDidChange() {

        placeholderLabel.isHidden = !text.isEmpty
        layoutIfNeeded()
    }

    //MARK: - Private

    private func setupPlaceholderLabelIfNeeded() {

        placeholderLabel.removeFromSuperview()
        placeholderLabel.frame = CGRect(x: 0, y: 8, width: frame.size.width, height: 0)
        placeholderLabel.textColor = UIColor.lightGray
        placeholderLabel.text = placeholder

        placeholderLabel.sizeToFit()

        insertSubview(placeholderLabel, at: 0)
    }
}

然后在标识检查器中设置占位符:

我找到了自己的解决方案

- (void)textViewDidBeginEditing:(UITextView *)textView
{
    if ([textView.text isEqualToString:PLACEHOLDER_TEXT])
    {
        textView.textColor = [UIColor lightGrayColor];
        dispatch_async(dispatch_get_main_queue(), ^
                       {
                           textView.selectedRange = NSMakeRange(0, 0);
                       });
    }
    else
    {
        textView.textColor = [UIColor blackColor];
    }

    [textView becomeFirstResponder];
}

- (void)textViewDidEndEditing:(UITextView *)textView
{
    if ([textView.text isEqualToString:@""])
    {
        textView.text = PLACEHOLDER_TEXT;
        textView.textColor = [UIColor lightGrayColor];
    }

    [textView resignFirstResponder];
}

- (BOOL)textView:(UITextView *)textView
shouldChangeTextInRange:(NSRange)range
 replacementText:(NSString *)text
{
    if (range.location == 0 && range.length == [[textView text] length] && [text isEqualToString:@""])
    {
        textView.text = PLACEHOLDER_TEXT;
        textView.textColor = [UIColor lightGrayColor];

        dispatch_async(dispatch_get_main_queue(), ^
                       {
                           textView.selectedRange = NSMakeRange(0, 0);
                       });

        return NO;
    }

    if ([textView.text isEqualToString:PLACEHOLDER_TEXT])
    {
        textView.text = @"";
        textView.textColor = [UIColor blackColor];
    }

    return YES;
}

还有一个简单的答案，使用CATextLayer。

添加CATextLayer到UITextView的层。 使用UITextViewDelegate方法，简单地改变CATextLayer的颜色。

func txtViewPlaceholder() {
    let textlayer = CATextLayer()

    textlayer.frame = CGRect(x: 5, y: 5, width: 200, height: 18)
    textlayer.contentsScale = UIScreen.main.scale
    textlayer.fontSize = 12
    textlayer.alignmentMode = kCAAlignmentLeft
    textlayer.string = "Enter here"
    textlayer.isWrapped = true
    textlayer.name = "placeholder"
    textlayer.backgroundColor = UIColor.white.cgColor
    textlayer.foregroundColor = UIColor.black.cgColor

    yourTxtVw.layer.insertSublayer(textlayer, at: 0)
}

func removeAddPlaceholder(remove: Bool, textView: UITextView) {
    for layers in textView.layer.sublayers! where layers.name == "placeholder" {
        
        if remove {
            (layers as! CATextLayer).foregroundColor = UIColor.white.cgColor
        } else {
            (layers as! CATextLayer).foregroundColor = UIColor.black.cgColor
        }
        
    }
}


extension YourViewController : UITextViewDelegate {

    func textViewShouldBeginEditing(_ textView: UITextView) -> Bool {
    
        removeAddPlaceholder(remove: true, textView: textView)
    
        return true
    }

    func textViewDidEndEditing(_ textView: UITextView) {
    
        if textView.text.count <= 0 {
            removeAddPlaceholder(remove: false, textView: textView)
        }
    }

}