单元格选择的背景颜色可以通过界面构建器中的Storyboard设置:

我使用的是ios9.3，通过Storyboard或设置单元格设置颜色。selectionStyle不适合我，但下面的代码工作:

UIView *customColorView = [[UIView alloc] init];
customColorView.backgroundColor = [UIColor colorWithRed:55 / 255.0 
                                                  green:141 / 255.0 
                                                   blue:211 / 255.0 
                                                  alpha:1.0];
cell.selectedBackgroundView = customColorView;

return cell;

我找到了这个解。

对于那些只想摆脱默认选择灰色背景的人，把这行代码放在你的cellForRowAtIndexPath func中:

yourCell.selectionStyle = .None

自定义单元格类。覆盖:

- (void)setSelected:(BOOL)selected animated:(BOOL)animated {
    [super setSelected:selected animated:animated];

    // Configure the view for the selected state

    if (selected) {
        [self setBackgroundColor: CELL_SELECTED_BG_COLOR];
        [self.contentView setBackgroundColor: CELL_SELECTED_BG_COLOR];
    }else{
        [self setBackgroundColor: [UIColor clearColor]];
        [self.contentView setBackgroundColor: [UIColor clearColor]];
    }
}

我使用下面的方法，对我来说很好，

class MyTableViewCell : UITableViewCell {

                var defaultStateColor:UIColor?
                var hitStateColor:UIColor?

                 override func awakeFromNib(){
                     super.awakeFromNib()
                     self.selectionStyle = .None
                 }

// if you are overriding init you should set selectionStyle = .None

                override func touchesBegan(touches: Set<UITouch>, withEvent event: UIEvent?) {
                    if let hitColor = hitStateColor {
                        self.contentView.backgroundColor = hitColor
                    }
                }

                override func touchesEnded(touches: Set<UITouch>, withEvent event: UIEvent?) {
                    if let defaultColor = defaultStateColor {
                        self.contentView.backgroundColor = defaultColor
                    }
                }

                override func touchesCancelled(touches: Set<UITouch>?, withEvent event: UIEvent?) {
                    if let defaultColor = defaultStateColor {
                        self.contentView.backgroundColor = defaultColor
                    }
                }
            }

斯威夫特4 +:

在表格单元格中添加以下行

let bgColorView = UIView()
bgColorView.backgroundColor =  .red
self.selectedBackgroundView = bgColorView

最后应该如下所示

override func setSelected(_ selected: Bool, animated: Bool)
    {
        super.setSelected(selected, animated: animated)

        // Configure the view for the selected state
        let bgColorView = UIView()
        bgColorView.backgroundColor =  .red
        self.selectedBackgroundView = bgColorView

    }