如果你有应用商店id，你最好使用它。特别是当您将来可能更改应用程序的名称时。

http://itunes.apple.com/app/id378458261

如果你没有应用商店id，你可以根据这个文档创建一个url https://developer.apple.com/library/ios/qa/qa1633/_index.html

+ (NSURL *)appStoreURL
{
    static NSURL *appStoreURL;
    static dispatch_once_t onceToken;
    dispatch_once(&onceToken, ^{
        appStoreURL = [self appStoreURLFromBundleName:[[NSBundle mainBundle] objectForInfoDictionaryKey:@"CFBundleName"]];
    });
    return appStoreURL;
}

+ (NSURL *)appStoreURLFromBundleName:(NSString *)bundleName
{
    NSURL *appStoreURL = [NSURL URLWithString:[NSString stringWithFormat:@"itms-apps://itunes.com/app/%@", [self sanitizeAppStoreResourceSpecifier:bundleName]]];
    return appStoreURL;
}

+ (NSString *)sanitizeAppStoreResourceSpecifier:(NSString *)resourceSpecifier
{
    /*
     https://developer.apple.com/library/ios/qa/qa1633/_index.html
     To create an App Store Short Link, apply the following rules to your company or app name:

     Remove all whitespace
     Convert all characters to lower-case
     Remove all copyright (©), trademark (™) and registered mark (®) symbols
     Replace ampersands ("&") with "and"
     Remove most punctuation (See Listing 2 for the set)
     Replace accented and other "decorated" characters (ü, å, etc.) with their elemental character (u, a, etc.)
     Leave all other characters as-is.
     */
    resourceSpecifier = [resourceSpecifier stringByReplacingOccurrencesOfString:@"&" withString:@"and"];
    resourceSpecifier = [[NSString alloc] initWithData:[resourceSpecifier dataUsingEncoding:NSASCIIStringEncoding allowLossyConversion:YES] encoding:NSASCIIStringEncoding];
    resourceSpecifier = [resourceSpecifier stringByReplacingOccurrencesOfString:@"[!¡\"#$%'()*+,-./:;<=>¿?@\\[\\]\\^_`{|}~\\s\\t\\n]" withString:@"" options:NSRegularExpressionSearch range:NSMakeRange(0, resourceSpecifier.length)];
    resourceSpecifier = [resourceSpecifier lowercaseString];
    return resourceSpecifier;
}

通过测试

- (void)testAppStoreURLFromBundleName
{
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"Nuclear™"].absoluteString, @"itms-apps://itunes.com/app/nuclear", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"Magazine+"].absoluteString, @"itms-apps://itunes.com/app/magazine", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"Karl & CO"].absoluteString, @"itms-apps://itunes.com/app/karlandco", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"[Fluppy fuck]"].absoluteString, @"itms-apps://itunes.com/app/fluppyfuck", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"Pollos Hérmanos"].absoluteString, @"itms-apps://itunes.com/app/polloshermanos", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"Niños and niñas"].absoluteString, @"itms-apps://itunes.com/app/ninosandninas", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"Trond, MobizMag"].absoluteString, @"itms-apps://itunes.com/app/trondmobizmag", nil);
    STAssertEqualObjects([AGApplicationHelper appStoreURLFromBundleName:@"!__SPECIAL-PLIZES__!"].absoluteString, @"itms-apps://itunes.com/app/specialplizes", nil);
}

这段代码生成iOS上的App Store链接

NSString *appName = [NSString stringWithString:[[[NSBundle mainBundle] infoDictionary]   objectForKey:@"CFBundleName"]];
NSURL *appStoreURL = [NSURL URLWithString:[NSString stringWithFormat:@"itms-apps://itunes.com/app/%@",[appName stringByReplacingOccurrencesOfString:@" " withString:@""]]];

在Mac上用http替换itms-apps:

NSURL *appStoreURL = [NSURL URLWithString:[NSString stringWithFormat:@"http:/itunes.com/app/%@",[appName stringByReplacingOccurrencesOfString:@" " withString:@""]]]; 

在iOS上打开URL:

[[UIApplication sharedApplication] openURL:appStoreURL];

Mac:

[[NSWorkspace sharedWorkspace] openURL:appStoreURL];

这是重定向/链接应用商店中其他现有应用程序的简单而简短的方法。

 NSString *customURL = @"http://itunes.apple.com/app/id951386316";

 if ([[UIApplication sharedApplication] canOpenURL:[NSURL URLWithString:customURL]])
 {
       [[UIApplication sharedApplication] openURL:[NSURL URLWithString:customURL]];
 } 

直接链接:没有重定向而有直接链接:

使用苹果服务营销工具:https://tools.applemediaservices.com/获得真正的直接链接 将https://替换为itms-apps:// 用UIApplication.shared打开链接。打开(url，选项:[:])

注意，这些链接只在实际设备上工作，而不是在模拟器中。

来源:

评论:新的链接归功于@rwcorbett 苹果文档:https://developer.apple.com/library/ios/#qa/qa2008/qa1629.html

尽管这里有很多答案，但没有一个链接到开发者应用程序的建议似乎已经不管用了。

当我上次访问时，我能够使用以下格式让它工作:

itms-apps://itunes.apple.com/developer/developer-name/id123456789

这不再有效，但删除开发人员名称可以:

itms-apps://itunes.apple.com/developer/id123456789

苹果刚刚公布了appstore.com的网址。

https://developer.apple.com/library/ios/qa/qa1633/_index.html

There are three types of App Store Short Links, in two forms, one for iOS apps, another for Mac Apps: Company Name iOS: http://appstore.com/ for example, http://appstore.com/apple Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/apple App Name iOS: http://appstore.com/ for example, http://appstore.com/keynote Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/keynote App by Company iOS: http://appstore.com// for example, http://appstore.com/apple/keynote Mac: http://appstore.com/mac// for example, http://appstore.com/mac/apple/keynote Most companies and apps have a canonical App Store Short Link. This canonical URL is created by changing or removing certain characters (many of which are illegal or have special meaning in a URL (for example, "&")). To create an App Store Short Link, apply the following rules to your company or app name: Remove all whitespace Convert all characters to lower-case Remove all copyright (©), trademark (™) and registered mark (®) symbols Replace ampersands ("&") with "and" Remove most punctuation (See Listing 2 for the set) Replace accented and other "decorated" characters (ü, å, etc.) with their elemental character (u, a, etc.) Leave all other characters as-is. Listing 2 Punctuation characters that must be removed. !¡"#$%'()*+,-./:;<=>¿?@[]^_`{|}~ Below are some examples to demonstrate the conversion that takes place. App Store Company Name examples Gameloft => http://appstore.com/gameloft Activision Publishing, Inc. => http://appstore.com/activisionpublishinginc Chen's Photography & Software => http://appstore.com/chensphotographyandsoftware App Name examples Ocarina => http://appstore.com/ocarina Where’s My Perry? => http://appstore.com/wheresmyperry Brain Challenge™ => http://appstore.com/brainchallenge