如果你正在寻找一个简单的方法来实现这一点，试试我的方法:

- (BOOL)textViewShouldBeginEditing:(UITextView *)textView
{
    if ([[textView text] isEqualToString:PLACE_HOLDER_TEXT]) {
          textView.text = @"";
          textView.textColor = [UIColor blackColor];
    }

    return YES;
}

-(BOOL)textViewShouldEndEditing:(UITextView *)textView
{
    if ([[textView text] length] == 0) {
        textView.text = PLACE_HOLDER_TEXT;
        textView.textColor = [UIColor lightGrayColor];
    }
    return YES;
}

是的，就是它PLACE_HOLDER_TEXT是一个NSString包含你的占位符

我通读了所有这些，但提出了一个非常简短的Swift 3解决方案，在我的所有测试中都有效。它可以更一般化一点，但过程很简单。这是整个东西，我称之为“TextViewWithPlaceholder”。

import UIKit

class TextViewWithPlaceholder: UITextView {

    public var placeholder: String?
    public var placeholderColor = UIColor.lightGray

    private var placeholderLabel: UILabel?

    // Set up notification listener when created from a XIB or storyboard.
    // You can also set up init() functions if you plan on creating
    // these programmatically.
    override func awakeFromNib() {
        super.awakeFromNib()

        NotificationCenter.default.addObserver(self,
                                           selector: #selector(TextViewWithPlaceholder.textDidChangeHandler(notification:)),
                                           name: .UITextViewTextDidChange,
                                           object: self)

        placeholderLabel = UILabel()
        placeholderLabel?.alpha = 0.85
        placeholderLabel?.textColor = placeholderColor
    }

    // By using layoutSubviews, you can size and position the placeholder
    // more accurately. I chose to hard-code the size of the placeholder
    // but you can combine this with other techniques shown in previous replies.
    override func layoutSubviews() {
        super.layoutSubviews()

        placeholderLabel?.textColor = placeholderColor
        placeholderLabel?.text = placeholder

        placeholderLabel?.frame = CGRect(x: 6, y: 4, width: self.bounds.size.width-16, height: 24)

        if text.isEmpty {
            addSubview(placeholderLabel!)
            bringSubview(toFront: placeholderLabel!)
        } else {
            placeholderLabel?.removeFromSuperview()
        }
    }

    // Whenever the text changes, just trigger a new layout pass.
    func textDidChangeHandler(notification: Notification) {
        layoutSubviews()
    }
}

我对bcd的解决方案做了一些小修改，以允许从Xib文件初始化、文本包装和保持背景颜色。希望它能为其他人省去麻烦。

UIPlaceHolderTextView.h:

#import <Foundation/Foundation.h>
IB_DESIGNABLE
@interface UIPlaceHolderTextView : UITextView

@property (nonatomic, retain) IBInspectable NSString *placeholder;
@property (nonatomic, retain) IBInspectable UIColor *placeholderColor;

-(void)textChanged:(NSNotification*)notification;

@end

UIPlaceHolderTextView.m:

#import "UIPlaceHolderTextView.h"

@interface UIPlaceHolderTextView ()

@property (nonatomic, retain) UILabel *placeHolderLabel;

@end

@implementation UIPlaceHolderTextView

CGFloat const UI_PLACEHOLDER_TEXT_CHANGED_ANIMATION_DURATION = 0.25;

- (void)dealloc
{
    [[NSNotificationCenter defaultCenter] removeObserver:self];
#if __has_feature(objc_arc)
#else
    [_placeHolderLabel release]; _placeHolderLabel = nil;
    [_placeholderColor release]; _placeholderColor = nil;
    [_placeholder release]; _placeholder = nil;
    [super dealloc];
#endif
}

- (void)awakeFromNib
{
    [super awakeFromNib];

    // Use Interface Builder User Defined Runtime Attributes to set
    // placeholder and placeholderColor in Interface Builder.
    if (!self.placeholder) {
        [self setPlaceholder:@""];
    }

    if (!self.placeholderColor) {
        [self setPlaceholderColor:[UIColor lightGrayColor]];
    }

    [[NSNotificationCenter defaultCenter] addObserver:self selector:@selector(textChanged:) name:UITextViewTextDidChangeNotification object:nil];
}

- (id)initWithFrame:(CGRect)frame
{
    if( (self = [super initWithFrame:frame]) )
    {
        [self setPlaceholder:@""];
        [self setPlaceholderColor:[UIColor lightGrayColor]];
        [[NSNotificationCenter defaultCenter] addObserver:self selector:@selector(textChanged:) name:UITextViewTextDidChangeNotification object:nil];
    }
    return self;
}

- (void)textChanged:(NSNotification *)notification
{
    if([[self placeholder] length] == 0)
    {
        return;
    }

    [UIView animateWithDuration:UI_PLACEHOLDER_TEXT_CHANGED_ANIMATION_DURATION animations:^{
    if([[self text] length] == 0)
    {
        [[self viewWithTag:999] setAlpha:1];
    }
    else
    {
        [[self viewWithTag:999] setAlpha:0];
    }
    }];
}

- (void)setText:(NSString *)text {
    [super setText:text];
    [self textChanged:nil];
}

- (void)drawRect:(CGRect)rect
{
    if( [[self placeholder] length] > 0 )
    {
        if (_placeHolderLabel == nil )
        {
            _placeHolderLabel = [[UILabel alloc] initWithFrame:CGRectMake(8,8,self.bounds.size.width - 16,0)];
            _placeHolderLabel.lineBreakMode = NSLineBreakByWordWrapping;
            _placeHolderLabel.numberOfLines = 0;
            _placeHolderLabel.font = self.font;
            _placeHolderLabel.backgroundColor = [UIColor clearColor];
            _placeHolderLabel.textColor = self.placeholderColor;
            _placeHolderLabel.alpha = 0;
            _placeHolderLabel.tag = 999;
            [self addSubview:_placeHolderLabel];
        }

        _placeHolderLabel.text = self.placeholder;
        [_placeHolderLabel sizeToFit];
        [self sendSubviewToBack:_placeHolderLabel];
    }

    if( [[self text] length] == 0 && [[self placeholder] length] > 0 )
    {
        [[self viewWithTag:999] setAlpha:1];
    }

    [super drawRect:rect];
}

@end

在UITextView PlaceholderTextView中支持图标属性占位符的简单类

@IBOutlet weak var tvMessage: PlaceholderTextView!
//  TODO: - Create Icon Text Attachment
let icon: NSTextAttachment = NSTextAttachment()
icon.image = UIImage(named: "paper-plane")
let iconString = NSMutableAttributedString(attributedString: NSAttributedString(attachment: icon))

tvMessage.icon = icon

//  TODO: - Attributes
let textColor = UIColor.gray
let lightFont = UIFont(name: "Helvetica-Light", size: tvMessage.font!.pointSize)
let italicFont = UIFont(name: "Helvetica-LightOblique", size: tvMessage.font!.pointSize)

//  TODO: - Placeholder Attributed String
let message = NSAttributedString(string: " " + "Personal Message", attributes: [ NSFontAttributeName: lightFont!,   NSForegroundColorAttributeName: textColor])
iconString.append(message)
// TODO: - Italic Placeholder Part
let option = NSAttributedString(string: " " + "Optional", attributes: [ NSFontAttributeName: italicFont!, NSForegroundColorAttributeName: textColor])
iconString.append(option)

tvMessage.attributedPlaceHolder = iconString

tvMessage.layoutSubviews()

简单的Swift 3解决方案

添加UITextViewDelegate到类中

设置你的textview .delegate = self

创建placeholderLabel和位置它在你的textview

现在动画placeholderLabel。alpha在textViewDidChange:

  func textViewDidChange(_ textView: UITextView) {
    let newAlpha: CGFloat = textView.text.isEmpty ? 1 : 0
    if placeholderLabel.alpha != newAlpha {
      UIView.animate(withDuration: 0.3) {
        self.placeholderLabel.alpha = newAlpha
      }
    }
  }

你可能不得不使用placeholderLabel位置来设置它，但这应该不会太难

- (void)viewDidLoad {
    [super viewDidLoad];

    self.textViewEmpty = YES;

    // Text view
    self.textView = [[UITextView alloc] init];
    self.textView.translatesAutoresizingMaskIntoConstraints = NO; // For AutoLayout
    self.textView.delegate = self;
    self.textView.textColor = [UIColor grayColor];
    self.textView.text = @"Placeholder";

    // Add subview and constraints
}

#pragma mark - UITextView

- (BOOL)textViewShouldBeginEditing:(UITextView *)textView {
    if (self.isTextViewEmpty) {
        textView.textColor = [UIColor blackColor];
        textView.text = @"";
    }

    return YES;
}

- (void)textViewDidChange:(UITextView *)textView {
    if (textView.text.length > 0) {
        self.textViewEmpty = NO;
    } else {
        self.textViewEmpty = YES;
    }
}

- (BOOL)textViewShouldEndEditing:(UITextView *)textView {
    if (self.isTextViewEmpty) {
        textView.textColor = [UIColor lightGrayColor];
        textView.text = placeholderText;
    }

    return YES;
}