适用于iOS 6.0 +

[textfield setValue:your_color forKeyPath:@"_placeholderLabel.textColor"];

希望能有所帮助。

注意:苹果可能会拒绝(0.01%的机会)你的应用程序，因为我们正在访问私有API。这两年以来，我一直在我的所有项目中使用这个功能，但苹果并没有要求我这么做。

[txt_field setValue:ColorFromHEX(@"#525252") forKeyPath:@"_placeholderLabel.textColor"];

此解决方案适用于Swift 4.1

    textName.attributedPlaceholder = NSAttributedString(string: textName.placeholder!, attributes: [NSAttributedStringKey.foregroundColor : UIColor.red])

这适用于Swift <3.0:

myTextField.attributedPlaceholder = 
NSAttributedString(string: "placeholder text", attributes: [NSForegroundColorAttributeName : UIColor.redColor()])

在iOS 8.2和iOS 8.3 beta 4中测试。

斯威夫特3:

myTextfield.attributedPlaceholder =
NSAttributedString(string: "placeholder text", attributes: [NSForegroundColorAttributeName : UIColor.red])

斯威夫特4:

myTextfield.attributedPlaceholder =
NSAttributedString(string: "placeholder text", attributes: [NSAttributedStringKey.foregroundColor: UIColor.red])

斯威夫特4.2:

myTextfield.attributedPlaceholder =
NSAttributedString(string: "placeholder text", attributes: [NSAttributedString.Key.foregroundColor: UIColor.red])

Swift 3.0 +故事板

为了改变故事板中的占位符颜色，使用next代码创建一个扩展。(如果您认为可以更新此代码，可以更清晰、更安全)。

extension UITextField {
    @IBInspectable var placeholderColor: UIColor {
        get {
            guard let currentAttributedPlaceholderColor = attributedPlaceholder?.attribute(NSForegroundColorAttributeName, at: 0, effectiveRange: nil) as? UIColor else { return UIColor.clear }
            return currentAttributedPlaceholderColor
        }
        set {
            guard let currentAttributedString = attributedPlaceholder else { return }
            let attributes = [NSForegroundColorAttributeName : newValue]

            attributedPlaceholder = NSAttributedString(string: currentAttributedString.string, attributes: attributes)
        }
    }
}

Swift 4版本

extension UITextField {
    @IBInspectable var placeholderColor: UIColor {
        get {
            return attributedPlaceholder?.attribute(.foregroundColor, at: 0, effectiveRange: nil) as? UIColor ?? .clear
        }
        set {
            guard let attributedPlaceholder = attributedPlaceholder else { return }
            let attributes: [NSAttributedStringKey: UIColor] = [.foregroundColor: newValue]
            self.attributedPlaceholder = NSAttributedString(string: attributedPlaceholder.string, attributes: attributes)
        }
    }
}

Swift 5版本

extension UITextField {
    @IBInspectable var placeholderColor: UIColor {
        get {
            return attributedPlaceholder?.attribute(.foregroundColor, at: 0, effectiveRange: nil) as? UIColor ?? .clear
        }
        set {
            guard let attributedPlaceholder = attributedPlaceholder else { return }
            let attributes: [NSAttributedString.Key: UIColor] = [.foregroundColor: newValue]
            self.attributedPlaceholder = NSAttributedString(string: attributedPlaceholder.string, attributes: attributes)
        }
    }
}

你可以重写drawPlaceholderInRect:(CGRect)rect来手动渲染占位符文本:

- (void) drawPlaceholderInRect:(CGRect)rect {
    [[UIColor blueColor] setFill];
    [[self placeholder] drawInRect:rect withFont:[UIFont systemFontOfSize:16]];
}