所有的答案都过时了，不管用;使用下面的方法。

开发人员的所有应用: itms-apps: / / apps.apple.com/developer/developer-name/developerId

单一应用程序: itms-apps: / / itunes.apple.com/app/appId

它会直接打开应用商店

NSString *iTunesLink = @"itms-apps://itunes.apple.com/app/ebl- 
skybanking/id1171655193?mt=8";

[[UIApplication sharedApplication] openURL:[NSURL URLWithString:iTunesLink]];

当支持多个操作系统和平台时，创建链接可能会成为一个复杂的问题。例如，在iOS 7上不支持WebObjects(其中一些)，你创建的一些链接会打开另一个国家的商店，然后用户的等等。

有一个叫做iLink的开源库可以帮助你。

There advantages of this library is that the links would be found and created at run time (the library would check the app ID and the OS it is running on and would figure out what link should be created). The best point in this is that you don't need to configure almost anything before using it so that is error free and would work always. That's great also if you have few targets on same project so you don't have to remember which app ID or link to use. This library also would prompt the user to upgrade the app if there is a new version on the store (this is built in and you turn this off by a simple flag) directly pointing to the upgrade page for the app if user agrees.

复制两个库文件到你的项目(iLink.h & iLink.m)。

在你的appDelegate.m上:

#import "iLink.h"

+ (void)initialize
{
    //configure iLink
    [iLink sharedInstance].globalPromptForUpdate = YES; // If you want iLink to prompt user to update when the app is old.
}

例如，在你想打开评级页面的地方，只需使用:

[[iLink sharedInstance] iLinkOpenAppPageInAppStoreWithAppleID: YOUR_PAID_APP_APPLE_ID]; // You should find YOUR_PAID_APP_APPLE_ID from iTunes Connect 

不要忘记在同一个文件中导入iLink.h。

这里有一个很好的整个库的文档还有一个iPhone和Mac的示例项目。

只需在应用程序链接中将“itunes”改为“phobos”即可。

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=300136119&mt=8

现在它会直接打开应用商店

根据苹果公司的最新文件 你需要使用

appStoreLink = "https://itunes.apple.com/us/app/apple-store/id375380948?mt=8"  

或

SKStoreProductViewController 

我可以确认，如果你在iTunes connect上创建应用，你会在提交应用之前获得应用id。

因此. .

itms-apps://itunes.apple.com/app/id123456789

NSURL *appStoreURL = [NSURL URLWithString:@"itms-apps://itunes.apple.com/app/id123456789"];
    if ([[UIApplication sharedApplication]canOpenURL:appStoreURL])
        [[UIApplication sharedApplication]openURL:appStoreURL];

工作是一种享受